After 17 years as a recognized and respected sports journalist in New York City, Eddie Willis finds himself out of a job when his newspaper folds. He’s approached by a major fight promoter, Nick Benko, to act as a public relations man for his new heavyweight fighter Toro Moreno. Eddie knows the how the fight game works and after watching Toro in the ring, realizes Toro is nothing but a stiff who has no hope of succeeding. Benko offers him a sizable salary and an unlimited expense account and given his financial situation, he agrees.
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